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Source: Saab  August 5, 2010

Saab CEO Creates Saabs United Award

What could a boomerang and Saab’s first car, the Ursaab, have in common? Aerodynamic properties, of course, but the correct answer is the new Saabs United Award. The trophy consists of a model Ursaab mounted on a plinth, together with a boomerang, and it has been created by Saab Automobile CEO Jan Åke Jonsson as a thank you to all Saab fans for their support during company’s recent trials and tribulations.
The boomerang was initially a gift to Jan Åke from SaabsUnited blogger Steven Wade in recognition of the CEO’s determination to see the sale through to a successful conclusion. As a Tasmanian, Steven thought a boomerang perfectly symbolized Jan Åke’s approach – he kept coming back to the negotiating table and would not go away!

Now Jan Åke has returned the compliment - after all, what else do you do with a boomerang? – and presented it to Steven at last month’s Saab Festival in the form of the Saabs United award. The trophy will be presented each year to any individual who, in the eyes of Jan Ake and a judging panel, makes the single greatest contribution to Saab’s success. Steven Wade, who helped mobilize global support among Saab fans, is a very deserving first recipient.

“The Saabs United award will be made annually as the company’s way of expressing its gratitude to people like Steven and others who continue to show us such great support,” said Jan Åke.

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Comments
  1. Quijote
    Bravo to Swade and bravo to SAAB for creating this award. Saabsunited.com and SAAB for LIFE!!!
    # 1
    August 5, 2010
  2. Rachel
    It's a great award and it has gone to the right recipient - Well done!
    # 2
    August 5, 2010
  3. Bengt in Sweden
    Great job Saab and Steven!

    It was nice to meet Steven and all those Saab friends! I had a nice weekend in Trollhättan, a nice dinnner and a lot of Saabs. Can it be better?

    http://skane.saabklubben.nu/media/saabfestivalen_2010/index.html
    # 3
    August 6, 2010
  4. richard daly
    Well done Steve - much deserved
    # 4
    August 6, 2010
  5. blix
    Jan's acknowledgment of Saab fans is definitely appreciated. I personally cannot think of any Saab enthusiast more deserving of this award than Steven.
    # 5
    August 7, 2010
  6. Kirby
    How come Saab totally ignored Ryan Emge in the USA for his great website Saab History? Somebody is pretty blind to the contributions his site and all his energy has made to Saab.
    # 6
    August 7, 2010
  7. Richard
    Congratulations !
    Next time Etienne of Huy /Belgium should get it.
    # 7
    August 10, 2010
  8. Dave
    Congratulations to Saabs United but I must reiterate Kirby's question - is anyone at Saab aware of Mr. Emge at SaabHostory.com's contributions and efforts to organize the first Saab Support Convoy in the U.S., as well as his tireless efforts and support for Saab?

    Please encourage Saab and Mr. Emge to resume the work at SaabHistory.com - it is an invaluable resource for Saab owners and supporters... and highly informative.

    # 14
    September 1, 2010
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